Behavior Imaging

Behavior Imaging needed a clear, engaging way to communicate decades of innovation, research, and impact across mental health treatment, training, and technology. The goal was to transform complex organizational history into an accessible digital experience that could evolve over time.

Year

2025

Scope

Research, Information Architecture, UX Design, Webflow Development

Timeline

1 Month

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The Challenge

Behavior Imaging has a long and multifaceted history spanning clinical services, research, training, and administrative innovation. Communicating this depth through traditional web pages or static content made it difficult for audiences to understand the organization’s full impact.

Key challenges included:

  • A large volume of historical milestones and achievements

  • Complex information spanning multiple disciplines and time periods

  • The need to balance credibility with clarity

  • Presenting content in a way that was engaging, not overwhelming

  • Creating a format that could be expanded as new milestones emerge

The challenge was not just design — it was story structure.

Our Approach

We treated the project as an information design and storytelling system, not a typical webpage.

Research & Content Discovery

We worked closely with stakeholders to understand Behavior Imaging’s mission, evolution, and contributions. This included identifying:

  • Key moments of innovation and growth
  • Research milestones and leadership achievements
  • Organizational shifts across treatment, training, and technology

This research ensured the timeline reflected both historical accuracy and strategic importance.

Information Architecture & Timeline Strategy

We organized the content into a clear, chronological timeline that emphasized progression and impact. The structure was designed to:

  • Highlight major phases of growth
  • Make complex information easy to scan
  • Support storytelling without sacrificing detail

The goal was to help users quickly understand how Behavior Imaging evolved and why that evolution matters.

UX Design & Responsive Development

The timeline was designed as an interactive, responsive experience that works across devices. Visual hierarchy, spacing, and motion were used intentionally to guide users through the story without distraction.

The system was built to be scalable, allowing future milestones to be added without redesigning the experience.

Before & After

Before

  • Organizational history spread across static or hard-to-digest formats
  • Limited ability to present growth and milestones cohesively
  • No central storytelling asset representing long-term impact

After

  • A clear, interactive digital timeline
  • Structured storytelling that highlights key achievements
  • A scalable framework for future milestones
  • An engaging asset for both internal and external audience

The Outcome

  • A cohesive digital narrative that communicates decades of impact
  • Improved clarity around Behavior Imaging’s leadership and innovation
  • A reusable storytelling platform for future growth
  • A visual asset that reinforces credibility and long-term vision
  • An accessible experience that works across devices and audiences

The timeline now serves as both a communication tool and a strategic storytelling asset.

About Behavior Imaging

Behavior Imaging is a leader in mental health innovation, combining evidence-based practices, research, and technology to improve assessment, treatment, and training. Their work spans clinical services, research initiatives, professional education, and administrative solutions, helping advance mental health care across systems.

Services Used

  • Research & Content Discovery
  • Information Architecture
  • UX & Experience Design
  • Webflow Development
  • Interactive Timeline Design

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Behavior Imaging

Behavior Imaging
Behavior Imaging
Behavior Imaging
Behavior Imaging
Behavior Imaging
Behavior Imaging
Behavior Imaging